From logo design to complete brand identity systems, we create brands that capture the essence of your business and communicate your story with clarity and purpose. Our approach is thoughtful and research-driven, ensuring your brand looks professional and resonates with the people you want to reach.

Spark Lane offers a flexible integrated approach to branding across print and digital.

We deliver high quality visuals for your brochures, email, advertising and social media marketing. Every piece is given equal design detail attention—wether it's a single tile, short video, or a long printed report—crafted with quality copywriting, photography and graphics.

With the power to engage and inform, concepts and complicated messages can be communicated quickly and memorably.

Our video and animation services include everything from planning, concept development and storyboarding to the final edit. We can plan your full social media content schedule, or create one-off posts to fit your brand guidelines. Motion graphics are the most unique way to tell your story and leave a lasting impression.

Spark Lane has several decades of experience in the real estate, fashion, homewares and appliance categories. And when you hire our team you receive the combined strength of a seasoned Art Director and Graphic Designer working hand-in-glove with our trusted photographic suppliers.

Is there a difference between Art Direction and Design?

Yes. Art Directors oversee your photo shoots and create final imagery out of researched moods, concepts, and messages to solidify your brand vision with a forward-thinking approach to help you stay ahead of the current trends and your competition. Design is the technical execution. Designers make sure colours match, the typographic hierarchy works, and photos are in focus; so that there's enough space for your logo to 'breathe', and that corporate guidelines are followed... you get the idea.

Engaging Spark Lane means you will receive high-quality visual results closer to what you might expect from a full-service agency—without the agency overheads.

We treat words with the same precision as visuals, crafting copy that reflects your brand’s unique voice and purpose. For long-form or highly specialised content, we partner with trusted experts to ensure depth and accuracy. Whether it’s a refined website narrative or thoughtful social media messaging, our words will deliver your message naturally.